'Casa Noble's founder and Maestro Tequilero Jose "Pepe" Hermosillo is a celebrated tequila maker dedicated to the pursuit of crafting tequila worthy of sharing. Casa Noble is the result of following proven traditions that have been passed down and honored for more than seven generations. With an unwavering belief in creating tequila the right way or not at all, Casa Noble crafts each bottle with passion, conviction, and integrity.